Let’s not sugarcoat it: Meta has been knowingly profiting from scam ads on its platforms, and new internal documents show just how deep the rabbit hole goes. According to a bombshell Reuters investigation , Meta (yes, the company that owns Facebook, Instagram, and WhatsApp) internally projected that 10% of its 2024 revenue — roughly $16 billion — would come from ads promoting scams, fraud, or banned products. Not suspected scams. Not accidental ones. These are known  bad acto